Which property portal should your home be advertised on?
The internet gives us instant and 24 hour access to a whole range of information and services. Online marketing is now key for a number of industries, so when it comes to selling your property, which websites should your home be listed on?
The internet gives us instant and 24 hour access to a whole range of information and services. Recent studies estimate that a huge 77% of buyers begin their property search online.
With over three quarters of buyers beginning their search online, as a seller it's important to know where your property will be listed in order to maximise it's exposure.
There are a number of rival portals all vying for buyers attention, and as a seller you may have concerns over whether or not your property is listed where you want.
There's no doubt that the two main players currently are Rightmove & Zoopla, so at very least you'll want to make sure your property is listed with one of them.
Rightmove and Zoopla are both in the top 100 visited websites, with Rightmove coming in the top 25.
Advertising with them opens up your property to lots of prospective buyers.
We've noticed that people tend to have a 'go-to' property portal and it seems to be either Rightmove or Zoopla. NOT advertising with one of the big two does potentially mean your property will be missed by buyers who ONLY use Rightmove or Zoopla.
This is why Lloyds Estate Agents market all our properties on BOTH Rightmove & Zoopla, to ensure as wide a coverage as possible.
For those who don't use Rightmove or Zoopla, there's OntheMarket, a fairly new portal which is growing in popularity and usage.
In order to ensure that our clients homes are marketed as widely as possible we also list with this emerging portal.
So as standard we advertise with Rightmove, Zoopla, Prime Location & OntheMarket!
Ensuring maximum coverage for all our clients!
If you're considering selling your home and would like to learn more, then you can contact the sales team at info@lloydsestates.com or you can book a valuation online here > VALUATION